Content Illustration

• Aspiring Graphic Designers and Illustrators: Individuals aiming to develop foundational skills in digital illustration and graphic design.
• Art and Design Students: Those pursuing studies in art, design, or related fields, seeking to enhance their digital illustration capabilities.
• Marketing and Advertising Professionals: Professionals looking to create compelling visual content for branding and promotional materials.
• Content Creators and Social Media Managers: Individuals responsible for producing engaging visual content for online platforms.
• Educators and Trainers: Teachers and trainers interested in incorporating digital illustrations into educational materials.
• Freelancers and Entrepreneurs: Individuals aiming to offer illustration and graphic design services or enhance their business's visual identity.
• Hobbyists and Art Enthusiasts: Individuals passionate about art and illustration, seeking to learn digital tools for personal projects.

The Academic Approach of the course focuses on the “work centric” education i.e. begin with work (and not from a book !), derive knowledge from work and apply that knowledge to make the work more wholesome, useful and delightful. The ultimate objective is to empower the Learner to engage in socially useful and productive work. It aims at leading the learner to his/her rewarding career as well as development of the society.

Learning methodology

• Learners are given an overview of the course and its connection to life and work.
• Learners are then exposed to the specific tool(s) used in the course through the various real-life applications of the tool(s).
• Learners are then acquainted with the careers and the hierarchy of roles they can perform at workplaces after attaining increasing levels of mastery over the tool(s).
• Learners are then acquainted with the architecture of the tool or Tool Map so as to appreciate various parts of the tool, their functions and their inter-relations.
• Learners are then exposed to simple application development methodology by using the tool at the beginner’s level
• Learners then perform the differential skills related to the use of the tool to improve the given ready-made outputs.
• Learners are then engaged in appreciation of real-life case studies developed by the experts.
• Learners are then encouraged to proceed from appreciation to imitation of the experts.
• After imitation experience, they are required to improve the expert’s outputs so that they proceed from mere imitation to emulation.
• Finally, they develop the integral skills involving optimal methods and best practices to produce useful outputs right from scratch, publish them in their ePortfolio and thereby proceed from emulation to self-expression.

Evaluation Pattern of KLiC Courses consists of 4 Sections as per below table:

MKCL’s KLiC Certificate will be provided to the learner who will satisfy the below criteria:

1. Learners who have successfully completed above mentioned 3 Sections i.e. Section 1, Section 2 and Section 3
2. Additionally, learner should have completed Section 4 (i.e. Section 4 will comprise of SUPWs i.e. Socially Useful and Productive Work in form of Assignments)
   • Learner has to complete and upload minimum 2 out of 5 Assignments